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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/9b87e0e3-5ca6-4f84-bf94-85f914e1b04e/Asset+41%403x.png Febreze MC 1 (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/915c700a-e3bb-4367-b041-bb706a347bc5/Asset+41%403x.png Febreze MC 1 (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/2ea2c889-02de-453f-ab5e-e831ba92aadd/Asset+38%403x.png Febreze MC 1 (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/a8b4d1b3-f18b-4f7e-92b3-8ad2d0435bb7/Asset+37%403x.png Febreze MC 1 (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/05717a75-85cf-45a9-9324-9834f6f3f49c/Asset+43%403x.png Febreze MC 1 (Copy) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/2026-addys daily 0.75 2026-01-23 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e4a3c573-d53a-44c1-87cc-72555157354f/Header%2BOverall.jpg 2026 Addy's - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e4a3c573-d53a-44c1-87cc-72555157354f/Header%2BOverall.jpg 2026 Addy's - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/2026-addys-copy daily 1.0 2026-10-13 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e4a3c573-d53a-44c1-87cc-72555157354f/Header%2BOverall.jpg 2027 Addy's - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/new-index daily 0.75 2026-10-15 https://www.submittingourbest.work/new-index/new-page-zcd75 monthly 0.5 2026-10-15 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/723a8596-69c2-4460-b62e-7899996197a2/Image1.jpg https://www.submittingourbest.work/2024-addys-index daily 0.75 2026-10-14 https://www.submittingourbest.work/2024-addys-index/agency-crawl-loop-cbyg3 monthly 0.5 2026-10-14 https://www.submittingourbest.work/2024-addys-index/5thingspod-campaign-7388k monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e8f9dc04-c2b3-45c4-bc9b-fa6e4f77c1df/Fw5cS1tWYAAX8Gy.jpg 2024 Addy's Index - 5ThingsPod Campaign https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/572a0d2d-a24d-4448-9e1d-3304d595fbaf/squadshot_1690311136674.png 2024 Addy's Index - 5ThingsPod Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/71662d23-7b27-4a8e-b8b7-a00e360dbaa6/Screenshot+2024-01-22+at+9.37.51%E2%80%AFPM.png 2024 Addy's Index - 5ThingsPod Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/0b3de6b5-73b9-4bcc-8c8d-ecc7dced8473/Apple-Podcast.jpg 2024 Addy's Index - 5ThingsPod Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/ff50688b-7edd-49f4-9ba0-d15cd31ade76/Spotify_logo_with_text.svg.png 2024 Addy's Index - 5ThingsPod Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/2024-addys-index/5thingspod-ee4ca monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e8f9dc04-c2b3-45c4-bc9b-fa6e4f77c1df/Fw5cS1tWYAAX8Gy.jpg 2024 Addy's Index - 5ThingsPod https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/572a0d2d-a24d-4448-9e1d-3304d595fbaf/squadshot_1690311136674.png 2024 Addy's Index - 5ThingsPod - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/2024-addys-index/hostess-kazbars-launch-2023-final-9mw3t monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/fcf1ff17-fa6a-4719-a20d-6984f11ac4d8/MicrosoftTeams-image.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e290ed0a-10e2-4364-8b61-383cc74e683e/Choco+top.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/6a85391b-42ff-4165-a966-17f2063387a1/253899_HST_KAZ_ChocCaramel_MPdual_1023_LF.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Ready to meet the new stars of snack time? Introducting the the ooey-gooeyest bar ever made by Hostess®? That’s right we said BAR! Product innovations, amiright? More often than not they’ve just fall flat. Don’t believe me? In the 80’s, a toothpaste company decided to make lasagna! (look it up!) New Hostess® KazbarsTM, the deliciously layered sweet snack didn’t have this problem because with Hostess®, more layers just equal more joy! It’s Hostess®… Cake, sweet creamy filling, maybe some chocolate, right? Keep going. How about a little caramel! Some crunch! How about layers upon layers of pure snacking innovation… Snacki-vation… A Snack-cation from the everyday for a new gotta have ‘em treat! For this campaign we used every layer of online communication to get the mouthwatering word out about New Hostess® KazbarsTM. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/ca943f16-9058-4c94-9cfd-c61b5c83b9db/Copy+for+Hostess.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/75197120-fafc-442a-b7df-0b45fc1b6a79/Cake+bars.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/ec9e3ad9-31f5-4cbc-9e64-50969526c4fe/Caramel+bar.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/40487385-8db0-4208-9760-6a1ca8889439/Screen+Shot+2024-01-15+at+10.22.13+PM.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - So close, you can taste it! https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e3ea18ce-c3a6-4819-a89e-f40d17188e4d/creme+bar.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/7ce2843f-9a55-4fa1-bb0b-8f759cef913b/Quote+1.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/9184146d-610d-45c3-a7e6-1fb7c0ca0773/quote+3.png 2024 Addy's Index - Hostess Kazbars Product Launch (2023) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/37cc194b-613c-4df3-aac6-575b3790f62f/Quote+2.png 2024 Addy's Index - 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2023 DGN FSOU Summaries - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/6595bc75-664c-4e6d-a170-23c83274c0fb/AddysSquarespace_ManifestoVideo_Header.jpg Previous Years-Entries - 2023 DGN FSOU Summaries - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/previous-yearsentries/dgn-enabler-campaign-rchr5 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/bbe0e88f-05f4-4c1c-b8c8-e74904b17d52/DGN_Facebook_CoverPhoto2.png Previous Years-Entries - DGN Enabler Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/45d9c8c7-07d4-4aaa-809d-46263771e6c1/Display_v2.jpg Previous Years-Entries - DGN Enabler Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/5c83c387-9994-4049-b76e-31725b8368e6/Pandora_v3.jpg Previous Years-Entries - 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The Slate - MCK House of Flavor https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/ea292704-c8cf-48ee-bf34-84e1cb6ed377/MCK-Metaverse-02.jpg Previous Years-Entries - The Slate - MCK House of Flavor - Make it stand out Welcome Area: Users are welcomed by a host who shares all the experiences they can expect to have while visiting. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e725bef6-412c-45ef-804e-b91d47db5dc9/MCK-Metaverse-06.jpg Previous Years-Entries - The Slate - MCK House of Flavor - Make it stand out Wearables: Users can redeem earned tokens for spicy digital swag to dress up their avatar. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/7d73c605-34ce-40ed-b2ab-36808747b445/MCK-Metaverse-07.jpg Previous Years-Entries - The Slate - MCK House of Flavor - Make it stand out Kitchen: Agree to complete tasks from Chef Trong to earn tokens that can be redeemed for NFT prizes. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/3f9bad9c-7cd6-4260-b6fa-829e43f216eb/MCK-Metaverse-01.jpg Previous Years-Entries - 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House of Flavor by McCormick https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/ea292704-c8cf-48ee-bf34-84e1cb6ed377/MCK-Metaverse-02.jpg Previous Years-Entries - House of Flavor by McCormick - Make it stand out Welcome Area: Users are welcomed by a host who shares all the experiences they can expect to have while visiting. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e725bef6-412c-45ef-804e-b91d47db5dc9/MCK-Metaverse-06.jpg Previous Years-Entries - House of Flavor by McCormick - Make it stand out Wearables: Users can redeem earned tokens for spicy digital swag to dress up their avatar. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/7d73c605-34ce-40ed-b2ab-36808747b445/MCK-Metaverse-07.jpg Previous Years-Entries - House of Flavor by McCormick - Make it stand out Kitchen: Agree to complete tasks from Chef Trong to earn tokens that can be redeemed for NFT prizes. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/3f9bad9c-7cd6-4260-b6fa-829e43f216eb/MCK-Metaverse-01.jpg Previous Years-Entries - 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Volvo XC40 Email https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611859305588-GTI5NSZA7OVZ830HTZW2/Volvo_Footer.jpg Previous Years-Entries - Volvo XC40 Email https://www.submittingourbest.work/previous-yearsentries/downy-gopro-dtn6j monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481433910609-6F8LF9J47G7N0QPVQI75/Downy_GoPro_Website_2.jpg Previous Years-Entries - Downy GoPro - How digital drove a big idea from online video to television, and conditioned a new generation. (Copy) How digital drove a big idea from online video to television, and conditioned a new generation. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481433369852-DPMQOK0JO7MAD7THIW0Y/Downy_GoPro_Website_8.jpg Previous Years-Entries - Downy GoPro - When Millenials do their laundry they toss it in, close the lid and forget about it. (Copy) When Millenials do their laundry they toss it in, close the lid and forget about it. Until we showed them what goes on inside. With a washer that spins at 90 RPM and a dryer hot enough to cook ribs, we proved to consumers that their favorite sweater deserves more protection against a bevy of elements that batter every load they wash. We accomplished this by utilizing something typically reserved for extreme sports: a GoPro. In a washing machine. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481434254657-4C8CWG2ZT8R4JEZMYBDM/Downy_GoPro_Website_7.jpg Previous Years-Entries - Downy GoPro - A little camera and a big idea seek to bring a misunderstood brand back into the mainstream (Copy) A little camera and a big idea seek to bring a misunderstood brand back into the mainstream We launched the video and saw that not only was the video engaging to our typically ad-adverse audience (with over 12 million views), it helped them see why Downy fabric softener was a necessary step in protecting and prolonging the life of their clothes. The footage was so convincing (this was a true torture test) that we even decided to run it as its own TV spot. This new spot ran in parallel with social media cinemagraphs featuring the GoPro footage and compelling facts about the harshness that happens under the hood—footage that was viewed nearly 7 million times. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481056187423-E8K2W62WRFPS0F51U895/GoProSocial3.gif Previous Years-Entries - Downy GoPro https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481434083964-4RM8SVJUSS26TUXTK60F/Downy_GoPro_Website_10.jpg Previous Years-Entries - Downy GoPro https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481434021952-AF6RFWK6SYIHZJD4Q7JE/Downy_GoPro_Website_11.jpg Previous Years-Entries - Downy GoPro https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481434122765-DIPUNXHWF91YP9XO3GSP/Downy_GoPro_Website_12.jpg Previous Years-Entries - Downy GoPro https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481924143871-SG7P39QKS0GC9ZP2L5K6/Downy_Overall_Website_2.jpg Previous Years-Entries - Downy GoPro - Downy is conditioning a new generation of consumers while showing how a big idea and online video can drive impressive sales. (Copy) Downy is conditioning a new generation of consumers while showing how a big idea and online video can drive impressive sales. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481434436300-7IRKGQYYMYSWK8BYUZQA/Downy_GoPro_Website_9.jpg Previous Years-Entries - Downy GoPro https://www.submittingourbest.work/previous-yearsentries/readyseteat-2sg6l monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579126368175-23K5L9ZTBFVOQQEGD7XE/01_Header.jpg Previous Years-Entries - Ready Set Eat - WHEN WE MISS FAMILY DINNER, WE MISS OUT ON EACH OTHER (Copy) WHEN WE MISS FAMILY DINNER, WE MISS OUT ON EACH OTHER And missing out on each other, well, that’s a big deal. So big in fact, that it’s linked to things like crime rates, obesity rates, depression, academic performance, resilience, and self-esteem. It’s part of the fabric of our society, and yet so many of us (88 percent, to be exact), fail to make this basic need a part of our regular lifestyle. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579126563401-OEVES45TF9EOEOMVM2BL/02_Phones.jpg Previous Years-Entries - Ready Set Eat - A WEB JOURNEY THAT HITS THE SPOT (Copy) A WEB JOURNEY THAT HITS THE SPOT Thoughtful articles, curated bundles, step-by-step recipes… they all come together in delicious harmony on Ready Set Eat. And because we add fresh content regularly, there’s always plenty to soak up with your favorite crusty bread. Best of all though, we give you the tools you need to pull off dinner tonight. And tomorrow night. And hey, even the night after that. So you can spend less time worrying and more time focusing on togetherness—the secret sauce of the American family dinner. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579126563188-B9U49UVTBJQ52T9ZTV9M/03_RecipeDetail.jpg Previous Years-Entries - Ready Set Eat - HACKING THE HOMEMADE MEAL (Copy) HACKING THE HOMEMADE MEAL Ready Set Eat is out to change that. Our platform uses structured data, search points, and food trends to not only predict your next favorite meal, but also to curate fresh recipes to ensure there’s always a crowd pleaser hot and ready. You have all you need, from thousands of recipes to hundreds of products, all ready to be shipped to your door or delivered to your car in just a few taps. But this isn’t just personalization for personalization’s sake—this is personalization packed with personality. With a refreshed look that lets users “take the first bite” with their eyes and a playful tone of voice that feels like grabbing a meal with your best friend, we draw every type of user in, whether their favorite cooking “tool” is a microwave or they’re been wielding a chef’s knife for years. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579189278889-XQYWI0TNJOI9ZVEPQIQR/04_Examples.jpg Previous Years-Entries - Ready Set Eat https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579126961734-SR88C8GG5ZBLSXZ8HR5T/05_GetBack.jpg Previous Years-Entries - Ready Set Eat https://www.submittingourbest.work/previous-yearsentries/gillette-apdo-j38lb monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579149650647-61IYKXW3MKXHDYIGR7I1/GilletteAPDO_1+copy.jpg Previous Years-Entries - Gillette APDO - The meaning of masculinity has never been of greater debate. (Copy) The meaning of masculinity has never been of greater debate. Today’s men are not one-dimensional creatures. They balance strength with vulnerability, and are smart enough to know they can’t have one without the other. We want to celebrate those men that embrace their duality, knowing that with vulnerability comes growth. Because the toughest men aren’t those who show strength in front of others. They’re those who win battles we know nothing about. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579149817010-OVHQLKYHTR2TJAJEWY5D/GilletteAPDO_2+copy.jpg Previous Years-Entries - Gillette APDO - And as leaders of the next generation of men emerge, they work to show how the definition of a man has changed. (Copy) And as leaders of the next generation of men emerge, they work to show how the definition of a man has changed. Two-time Super Bowl champion and NFL Walter Payton Man of the Year, Chris Long has overcome the fear and the doubt surrounding both his legendary work on the field and his humanitarian efforts across the globe. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579149929639-LP4OBAKCN64XOP4HDRLE/GilletteAPDO_3+copy.jpg Previous Years-Entries - Gillette APDO - Because they know that the strongest people are not those who show strength in front of the world but those who fight and win battles that others do not know anything about. (Copy) Because they know that the strongest people are not those who show strength in front of the world but those who fight and win battles that others do not know anything about. Men in the military often live 2 lives. One in service of their country and one in service of their family and friends. But what happens when their service comes to and end, and they have to readjust to life in the civilian world? This is when they really start to sweat, when the stress and fear of the unknown is right in front of them, and they have to make decisions that we take for granted. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579150554749-QKBZJ8T45MOV9901VZVQ/GilletteAPDO_4+copy.jpg Previous Years-Entries - Gillette APDO - Every hero sweats. Some never show it. (Copy) Every hero sweats. Some never show it. These powerful perspectives raise the bar at the intersection of these men’s mission to serve others and be good fathers and role models in their respective lives, and Gillette Clear Gel’s 48-hour protection from wetness and odor during the most stressful moments. These are the moments that make every single day matter and these are the opportunities to show what a real man looks like. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579150799172-XJU23FU3VJSBXA2UTFK0/GilletteAPDO_5+copy.jpg Previous Years-Entries - Gillette APDO - We created videos and print ads to show, not tell, how these men rise to the occasion and show up in their lives as the best men they can be. (Copy) We created videos and print ads to show, not tell, how these men rise to the occasion and show up in their lives as the best men they can be. We partnered with Chris Long from the Philadelphia Eagles to show the world what the best a man can be, really looks like. Using his platform, both on and off the field, Chris gave us the perfect balance of masculinity and vulnerability, while providing a unique role for the product throughout. Using Chris Long as our spokesperson, his work on the football field was an obvious connection to the product and it’s benefit of 48-hour sweat protection. His work off the field allows us to connect his humanitarian efforts digging wells overseas or supporting underserved schools in communities closer to home, to show everyone what really makes him sweat. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579151537890-7M4282J8YWR75KZIBNQ5/GilletteAPDO_6+copy.jpg Previous Years-Entries - Gillette APDO - What were the results of showing the duality of these men? (Copy) What were the results of showing the duality of these men? Since launching the Gillette APDO work, where we show what the best men can be actually looks like, in the context of such a divisive world, Gillette has become the number 1 selling antiperspirant in the US based on retail dollars. In addition, we have accumulated over 1 million views between the 2 videos on YouTube, showing what masculinity today looks like in a world that demands more from all men, and how they can trust Gillette Deodorant to keep them dry in the most stressful situations. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579151942388-YSRKMZTFVSIPS2DYRC16/GilletteAPDO_7+copy.jpg Previous Years-Entries - Gillette APDO https://www.submittingourbest.work/previous-yearsentries/essilor-addy2018-5nf3l monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1514995505473-3Q1NT3VQSKGY4E9R596J/Essilor-1-Header.jpg Previous Years-Entries - Essilor Addy 2018 - A brand that makes eyesight amazing should have an amazing website. (Copy) A brand that makes eyesight amazing should have an amazing website. But everywhere we looked, we saw eyewear framed up with…well…lots of frames. And the lenses? Clearly invisible. We set out to change that. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1514995890669-1OKJMXXOFVVGSDFH7TYL/Essilor-2-Home.jpg Previous Years-Entries - Essilor Addy 2018 - To every human, eyesight is priceless. And Essilor lenses are the most premium in their category. (Copy) To every human, eyesight is priceless. And Essilor lenses are the most premium in their category. After we married the two, we discovered a masterbrand concept rooted in a human truth. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515008261104-5Q0BSKFLX4XEN50HZHS7/Lens.jpg Previous Years-Entries - Essilor Addy 2018 - The beauty of life is in the details. (Copy) The beauty of life is in the details. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515005168259-XL209VQWFRGTIVAIHVJZ/Essilor-3-Brands.jpg Previous Years-Entries - Essilor Addy 2018 - One site. Five brands. (Copy) One site. Five brands. With an emotional approach, we set the stage for clear, concise education and artistic communication. Not only would users leave the site fully comprehending the benefits of Essilor lenses, but they also would find themselves immersed in a beautiful experience. Lifestyle imagery was all from the point-of-view of the lens wearer. Share in their experience as they observe something beautiful and seemingly unnoticed with perfect clarity. Look close. Each image is also demonstrating the benefit of the lens. Product imagery was trailblazing, as we created what we were looking for. All lens photography is original and crafted perfectly to give these premium, technologically superior lenses the showroom they deserve. Our light, thin, and premium system of custom icons supported our communication at every juncture. Easy to scan. Hard to miss. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515004633114-OKPD6N8BD46KO6PSE90C/Essilor-6-Lenses-A.jpg Previous Years-Entries - Essilor Addy 2018 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515004647993-LPYZCQPIQK12OKPY0N7S/Essilor-6-Lenses-B.jpg Previous Years-Entries - Essilor Addy 2018 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515439789743-0YJ14TMQE6C0FYP0ET8F/Icons.jpg Previous Years-Entries - Essilor Addy 2018 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515000223134-OUQ9VW500V6BODP6P7DK/White-Bar.jpg Previous Years-Entries - Essilor Addy 2018 - The Essilor Lens Builder (Copy) The Essilor Lens Builder Grounded in the insight that consumers choose lenses based on lifestyle choices, we also created a custom lens builder. With just a few simple answers, users can design their own custom lens, print the result, and share directly with their eyecare professional. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1514998116275-E4T3U4CZ9FV70IGYPP8D/Essilor-4-Details.jpg Previous Years-Entries - Essilor Addy 2018 - A premium website for a premium product (Copy) A premium website for a premium product Integrating emotion and product, elevating the brand story The new, fully responsive EssilorUSA.com successfully launched in September 2017. Multiple site assets, such as icons and lens imagery, have been repurposed across channels and in multiple global markets. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515005271399-P75YMXYG1VZJ2YB7TLWV/Essilor-5-End.jpg Previous Years-Entries - Essilor Addy 2018 https://www.submittingourbest.work/previous-yearsentries/febreze-blood-orange-campaign-addy2019-r25xy monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1548190795280-L1URDBA83ERBXLS83NZM/header-photo.jpg Previous Years-Entries - Febreze Blood Orange Campaign Addy 2019 - Blood Orange: The Zestiest Febreze Scent Hits the Internet (Copy) Blood Orange: The Zestiest Febreze Scent Hits the Internet The Febreze Blood Orange Collection smells amazing—fresh, citrusy, zesty, with just a touch of spice. But how do you communicate all of those delightful scent characteristics in a digital ad? An ad you can’t scratch ‘n’ sniff…no matter how much you want to. We solved this unsmellable problem by honing in on an incredibly juicy key visual, and making it work across Facebook, iMedia, Pandora, and Twitter. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1548190275253-CWJMCI6YFO04YFI2J41E/iMedia.jpg Previous Years-Entries - Febreze Blood Orange Campaign Addy 2019 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1548190609929-141QR8Z592YUIMPMOIGB/Twitter-Main.jpg Previous Years-Entries - Febreze Blood Orange Campaign Addy 2019 This scent-driven, no-TV campaign resulted in a period of high sales for Febreze and plenty of positive consumer responses, showing how a “fresh twist” can go a long way. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1548190698067-FLKIQTS3SEN2WWYKL3S2/spacer.jpg Previous Years-Entries - Febreze Blood Orange Campaign Addy 2019 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1548190582246-W9WXMYE9ICXQE4MENUZ6/tweets2.jpg Previous Years-Entries - Febreze Blood Orange Campaign Addy 2019 https://www.submittingourbest.work/previous-yearsentries/essilor-jckkg monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115692688-1CANEX5OZQO6NZ2F0DHW/Essilor-1-Header.jpg Previous Years-Entries - Essilor - A brand that makes eyesight amazing should have an amazing website. (Copy) A brand that makes eyesight amazing should have an amazing website. But everywhere we looked, we saw eyewear framed up with…well…lots of frames. And the lenses? Clearly invisible. We set out to change that. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115734427-U4F5X3J56YX9P7VC87T7/Essilor-2-Home.jpg Previous Years-Entries - Essilor - To every human, eyesight is priceless. And Essilor lenses are the most premium in their category. (Copy) To every human, eyesight is priceless. And Essilor lenses are the most premium in their category. After we married the two, we discovered a masterbrand concept rooted in a human truth. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115769171-4GXD1A50VDXD8Y3PQ2TX/Lens.jpg Previous Years-Entries - Essilor - The beauty of life is in the details. (Copy) The beauty of life is in the details. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115734474-83LTS69FJK77TD45MNBN/Essilor-3-Brands.jpg Previous Years-Entries - Essilor - One site. Five brands. (Copy) One site. Five brands. With an emotional approach, we set the stage for clear, concise education and artistic communication. Not only would users leave the site fully comprehending the benefits of Essilor lenses, but they also would find themselves immersed in a beautiful experience. Lifestyle imagery was all from the point-of-view of the lens wearer. Share in their experience as they observe something beautiful and seemingly unnoticed with perfect clarity. Look close. Each image is also demonstrating the benefit of the lens. Product imagery was trailblazing, as we created what we were looking for. All lens photography is original and crafted perfectly to give these premium, technologically superior lenses the showroom they deserve. Our light, thin, and premium system of custom icons supported our communication at every juncture. Easy to scan. Hard to miss. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115747287-BF9O9PNTHF7PCBTIHT3X/Essilor-6-Lenses-A.jpg Previous Years-Entries - Essilor https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115747428-QM03W97O15O6B8ZO2MYC/Essilor-6-Lenses-B.jpg Previous Years-Entries - Essilor https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115747724-G56BG1T7WHURJBZG7LQI/Icons.jpg Previous Years-Entries - Essilor - The Essilor Lens Builder (Copy) The Essilor Lens Builder Grounded in the insight that consumers choose lenses based on lifestyle choices, we also created a custom lens builder. With just a few simple answers, users can design their own custom lens, print the result, and share directly with their eyecare professional. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115755477-C7LPZPNZTL11T6P3WH2T/Line.jpg Previous Years-Entries - Essilor https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115735208-F7ZKSNEXZQTDMLLWIOEB/Essilor-4-Details.jpg Previous Years-Entries - Essilor - A premium website for a premium product (Copy) A premium website for a premium product Integrating emotion and product, elevating the brand story. The new, fully responsive EssilorUSA.com successfully launched in September 2017. Multiple site assets, such as icons and lens imagery, have been repurposed across channels and in multiple global markets. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1516115735110-9KOWJQHSW1CPTHM7NRXY/Essilor-5-End.jpg Previous Years-Entries - Essilor https://www.submittingourbest.work/previous-yearsentries/downy-overall-social-jfhkf monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481436361068-86OGRLLRRAJRAK0K5FP2/Downy_Overall_Website_1.jpg Previous Years-Entries - Downy Overall Social - How Downy and an incomparable fashion designer conditioned a new generation to protect their clothes with a campaign to #FightTheFade. (Copy) How Downy and an incomparable fashion designer conditioned a new generation to protect their clothes with a campaign to #FightTheFade. In the spring of 2016, Downy partnered with high-end designer and stylist Rachel Zoe to convince Millennials who adore fashion to wash with Downy—if they want to protect their clothes and be Instagram-ready. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481438082698-LC7FF4MQE45QFLH15TAK/Downy_Overall_Website_9.jpg Previous Years-Entries - Downy Overall Social - So how do you convince an entire generation that they need to protect their clothes? (Copy) So how do you convince an entire generation that they need to protect their clothes? We put up a fashionable fight. In a world where Downy’s consumers are declining, creative content needs to reach a new generation of consumers to increase sales. With their business, and a overall category in decline, Downy looked to us to help inspire and convince Millennials that they should be adding fabric softener to their laundry routine to protect their clothes from fading. Since almost 50% of Millennials think Downy is a detergent, and almost all Millennials consider themselves anti-traditional-marketing, we needed to build a bridge between this iconic brand and this large, advertising-averse audience. We did so with the help of Rachel Zoe and a simple hashtag, #FighttheFade, to show what happens to your clothes when put through the typical laundry routine. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481437107055-GP1QQUJG8FHQUYVKBNON/Downy_Overall_Website_6.jpg Previous Years-Entries - Downy Overall Social - It's time to #FightTheFade and save your clothes. (Copy) It's time to #FightTheFade and save your clothes. We created the hashtag #FightTheFade and launched a social and digital campaign that focuses on the shift from fabric softener to fabric conditioner. The hashtag set out to teach people about the need to protect their garments from the harsh realities of washing their clothes with detergent alone. Using compelling product demonstrations, side-by-side comparisons, and relevant influencer support, we began reaching a new generation of fans that love to take selfies and pose for the most important Instagram-able moments as they document their lives. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481141139910-9VUHTQXMPX9AI4RJR5FA/Social_2_fade.gif Previous Years-Entries - Downy Overall Social https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481139455256-P9SB07A7OY5KDRCSU3G4/downyphonesocial5.gif Previous Years-Entries - Downy Overall Social - #FightTheFade via social media. (Copy) #FightTheFade via social media. We started on Facebook with highly-targeted, sequential posts that effectively reached 23 million Millennials. With powerful #FightTheFade messaging and side-by-side video demonstrations, we showed our targeted audience what happens when you don’t use fabric conditioner on your favorite articles of clothing. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481763297322-9RHGOOPKJ8N0UBNBEAEG/Transparent.png Previous Years-Entries - Downy Overall Social https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481145066285-A1ZCAWV5FIHUKZFGTMWN/Social_4_pour5.gif Previous Years-Entries - Downy Overall Social - #FightTheFade via pop culture. (Copy) #FightTheFade via pop culture. To complement our new protection messaging, we also created culturally-relevant content to work alongside the campaign TV work. Helping to educate our audience on the difference between a laundry detergent, such as Tide, and a fabric conditioner, such as Downy, we leveraged popular culture icons, including Star Wars, to help communicate our #FightTheFade message. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481438293881-XZM9HU9JM5I4TTTRIX9M/Downy_Overall_Website_2.jpg Previous Years-Entries - Downy Overall Social - Our results show that #FightTheFade is resonating with our new consumers. (Copy) Our results show that #FightTheFade is resonating with our new consumers. These results prove that an old-school fabric softener can still school a new generation of laundry doers—by teaching them how to #FightTheFade. Overall, we had 400 million+ digital impressions on Facebook, YouTube, and mobile display media, with a 10% growth in Downy sales YOY. This year marked the highest sales of Downy after years of category decline, and overall brand Impression share is up +88% over YA. Our Google Quality Score is up +48%, and organic search traffic to the site soared by +61%. More and better content on the site also drove conversion up to 2.5x the benchmark. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481146342487-C9H3B46CCXGXRF0B4VHI/GoPro_4_thankyou2.jpg Previous Years-Entries - Downy Overall Social https://www.submittingourbest.work/previous-yearsentries/febreze-song-ad-bad-mom-addy-2018-w7j84 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515783412105-AUYDEVDQFF8O638H7CEO/iphone_youtube.jpg Previous Years-Entries - Febreze Song Ad Bad Mom Addy 2018 - How Febreze hijacked listeners’ playlists by creating a “catchy AF” song instead of an ad (Copy) How Febreze hijacked listeners’ playlists by creating a “catchy AF” song instead of an ad When a household CPG brand known for odor-elimination takes on streaming radio ads, what would you expect to hear? A soothing voiceover, plenty of claims, and 10 seconds of legal jargon jammed onto the end—right? Snoozesville. The fact is, Pandora listeners have been conditioned to ignore ads. Once that fast-talking voice pops up and crams 300 words into 30 seconds (yada yada yada), listeners tune out. But what if that ad is just as awesome as the song that comes before and after it? Well then, you’ve got yourself an earworm. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515779970702-9I2KLHIISMDL4A4TH4Z1/tweet2.jpg Previous Years-Entries - Febreze Song Ad Bad Mom Addy 2018 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515786319243-OAVAKZEQY8XCT5W7T7P7/spacer_fat.jpg Previous Years-Entries - Febreze Song Ad Bad Mom Addy 2018 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515783390642-IV0E5NTRED2ZWMREORHG/feb_youtube.jpg Previous Years-Entries - Febreze Song Ad Bad Mom Addy 2018 - Bad Moms, This One's For You: Live Naughty, Smell Nice (Copy) Bad Moms, This One's For You: Live Naughty, Smell Nice https://www.submittingourbest.work/previous-yearsentries/febreze-pinterest-holiday-potty-addy-2018-zfc48 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515786771653-APW6OQ1BBML94QWMOVAI/Pin2.jpg Previous Years-Entries - Febreze Pinterest Holiday Potty Addy 2018 - How Febreze Became the Life of the Potty on Pinterest (Copy) How Febreze Became the Life of the Potty on Pinterest To most of us, Febreze in the bathroom is a no-brainer. But how much Febreze is the right amount of Febreze when it comes to the busiest rooms in our homes… especially during holiday parties? We turned to the best platform for holiday party tips, hacks, and crafts, Pinterest, to deliver a handy Febreze-to-Bathroom-ratio infographic, tipping off holiday hosts to stock up on their favorite air freshener in every bathroom of their home… before the season gets too stinky. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515781479544-27WPAUPB7JWJRRH3YUEQ/hp1.jpg Previous Years-Entries - Febreze Pinterest Holiday Potty Addy 2018 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515781483644-IQYUL7Y6GKT146V7GAYI/hp2.jpg Previous Years-Entries - Febreze Pinterest Holiday Potty Addy 2018 Since its launch in July, Febreze Holiday Potty Prep has been our best-performing Pin to date. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515785247014-F4GXLY1JXM0ZG7OU4IGV/stats_individual.jpg Previous Years-Entries - Febreze Pinterest Holiday Potty Addy 2018 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515781579197-I6Y8JN8Z572Q76043UHC/spacer_fat.jpg Previous Years-Entries - Febreze Pinterest Holiday Potty Addy 2018 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1515781543936-4LIK5SVR8PJO6DTM9OCJ/logo.jpg Previous Years-Entries - Febreze Pinterest Holiday Potty Addy 2018 https://www.submittingourbest.work/previous-yearsentries/febrezebreathehappy-2018-yhjrm monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1524255630236-YL3WSFR71ILUDBKPL9ZB/header-phones.jpg Previous Years-Entries - Febreze Breathe Happy - How an Air Freshener Became One of The Top Artists on Pandora Radio (Copy) How an Air Freshener Became One of The Top Artists on Pandora Radio We set out to sound (and look) like a band, not a brand. And we succeeded. In the last year, we released five song ads on Pandora Radio in five top genres: modern funk, hip-hop, indie rock, electronic pop, and acoustic ballad. These tracks are so good, people think they’re listening to a new artist’s track on their favorite playlist, leading to positive social sentiment, millions of listens, and a lift in Febreze sales. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1524257629018-TPPA2KB36XGFLBD7IF89/results.jpg Previous Years-Entries - Febreze Breathe Happy https://www.submittingourbest.work/previous-yearsentries/cincinnati-shakespeare-4m6c7 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222292811-DO7P4S1W3T285IUEMU9H/shakespeare.jpg Previous Years-Entries - Cincinnati Shakespeare - Refreshing a Classic (Copy) Refreshing a Classic In 2007, the Cincinnati Shakespeare Company was rebranded with a new identity and visual style. Since that time, the company’s season posters have pretty much remained the same. With the recent opening of a new theater and resurgence of play attendees, there was a perfect opportunity to evolve the brand while still remaining true to its core branding. By leveraging the silhouette style that the client has grown to love, we not only simplified the visual story but also housed it in a more iconic silhouette, creating a multilayered story that has the ability to grab you from across the room, yet give you much more when getting close. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222320994-6U1LDENPXIVKZF13HIIL/4_complete.jpg Previous Years-Entries - Cincinnati Shakespeare https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222321817-Q4KJHRJ4FQSKSNDUB2XG/6_funny.jpg Previous Years-Entries - Cincinnati Shakespeare https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222320790-LJCNQGEL11L1JFX2KFUF/3_1984.jpg Previous Years-Entries - Cincinnati Shakespeare https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222321510-44R6EM3DPT87126QIA5K/5_Twelfth.jpg Previous Years-Entries - Cincinnati Shakespeare https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222323108-12NA2SIHZHYOKV6P8TSP/9_christmas.jpg Previous Years-Entries - Cincinnati Shakespeare https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222320012-BZQBBRYFX8E2ZFKVVVRL/2_fences.jpg Previous Years-Entries - Cincinnati Shakespeare https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222320120-OH4IIVOQ88L1VX328JKU/1_winter.jpg Previous Years-Entries - Cincinnati Shakespeare https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222322780-4BC5GY0KJCUHHAYOH31W/8_macbeth.jpg Previous Years-Entries - Cincinnati Shakespeare https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547222322346-GBN0EFVSBLOUTPW4FFLR/7_flea.jpg Previous Years-Entries - Cincinnati Shakespeare https://www.submittingourbest.work/previous-yearsentries/tampax-my-flow-w3b4w monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579116520291-AMIYO9TX0ELU7RONUPSH/Tampax_hero.gif Previous Years-Entries - Tampax My Flow - Unlocking the Tampon Mystery: Say Hello to MyFlow (Copy) Unlocking the Tampon Mystery: Say Hello to MyFlow Tampon sizes are basically light or not-light, right? Wrong. During her period, a woman’s flow varies every day, sometimes every few hours, and using the right tampon size can make all the difference in staying even remotely comfortable. But how do you succinctly communicate that a too-heavy tampon can lead to discomfort while a too-light tampon can lead to leaks—all within a few quick social posts? With a bold, simple campaign supporting the Tampax “MyFlow” initiative, designed to educate our core female demographic, across Facebook, Instagram, and Pinterest, on the variety of tampon sizes available from Tampax. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579279293703-GN2HFNE3A66V5E40SPYD/social_tags_FB.jpg Previous Years-Entries - Tampax My Flow https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579279293735-ITNYF6FJ4WPY2VKACB9O/social_tags_IG.jpg Previous Years-Entries - Tampax My Flow https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579279294098-QKWLV8OOFM3I0T7RXZMB/social_tags_PIN.jpg Previous Years-Entries - Tampax My Flow https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579120760354-EZPETT1DE9GQCN51VDH8/Tampax_pin_feed.jpg Previous Years-Entries - Tampax My Flow https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579233242107-DKEHYIVIVL2UBE2P0YX5/Tampax_pins_02.jpg Previous Years-Entries - Tampax My Flow https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579233242205-8OOAE1BL5GRT81RGWYNV/Tampax_pins.jpg Previous Years-Entries - Tampax My Flow https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579152454700-7AWC41CHF3UMZM9EKNFN/Tampax_final_spread.jpg Previous Years-Entries - Tampax My Flow https://www.submittingourbest.work/previous-yearsentries/febreze-most-undisruptive-radio-ad-5lg7l monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1576599974569-6GLIVLE1ONCNL5RSQDB0/Febreze_UNdisruptive_Effies_2019_Final.jpg Previous Years-Entries - Febreze Most Undisruptive Radio Ad - Febreze: The Most Undisruptive Radio Ads (Copy) Febreze: The Most Undisruptive Radio Ads People loooooove listening to music. They hate when their music is interrupted by radio ads. So, Febreze set out to create the world’s most undisruptive radio ad. We analyzed 100M songs across the three largest music streaming platforms – Pandora, Spotify and Apple Music. All of this data was aggregated into 12 different musical trends. Then AI coded the sonic DNA of each of these groupings to create 12 original scores. Then we seamlessly slipped these ads into people’s playlists on streaming radio platforms, like Pandora. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1576609441859-XD32I1ELVFRSBRNW4S6F/Febreze_most+UNdisruptive_2019.jpg Previous Years-Entries - Febreze Most Undisruptive Radio Ad - Instead of killing people’s vibe, we hacked the system with… Music. (Copy) Instead of killing people’s vibe, we hacked the system with… Music. Radio was the perfect place to reach Millennials, but our researched also showed that Millennials loved their music, and even though they tolerate ads in their streaming playlists, that didn’t mean they liked them. So, our idea was simple, create The Most Undisruptive Radio Ads. The #1 Air Freshener brand gave music streaming ads a fresh take. Instead of killing people’s vibe, we hacked the system with…music. Like really good music. https://www.submittingourbest.work/previous-yearsentries/always-epp-ll6c9 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579154089830-LOEQJQUN8JV8MGHVO79I/EPP_Header.jpg Previous Years-Entries - Always EPP - A Sock is Not a Pad—It’s a Call to #EndPeriodPoverty (Copy) A Sock is Not a Pad—It’s a Call to #EndPeriodPoverty The stats are staggering: Nearly 1 in 5 girls in America miss school because they don’t have access to proper period products. Their natural menstrual cycle holds them back, trailing behind their male peers instead of propelling them forward into a well-educated womanhood. Always has dedicated an annual campaign to raising awareness of this shocking social issue and donating to flood schools with millions of necessary pads. They needed memorable, impactful, bold social posts to increase donations through simple social interactions. We delivered just that—by highlighting a key makeshift item that many girls use in place of a pad during their most vulnerable time. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1579154299060-OTRC5X2S6LBLPY4YJ8ET/P%26G_CoffeeTableBook_EPP.jpg Previous Years-Entries - Always EPP https://www.submittingourbest.work/previous-yearsentries/gain-ymfhl monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547223324583-YFI37U9WCTUMQ006VBW5/Gain_7.jpg Previous Years-Entries - Gain https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547221094766-3DHKSKYH3LD524CMKF1Z/Gain_5.jpg Previous Years-Entries - Gain https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547221317639-56J34D419BBH3AOC56UE/Gain_6.jpg Previous Years-Entries - Gain https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1547230565113-RVHWXQMQ6H27KAZU8AUG/Gain_8.jpg Previous Years-Entries - Gain https://www.submittingourbest.work/previous-yearsentries/gillette-chx8x monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1576533011730-RFBDTBSJGRL1E435B6PJ/GilletteAPDO_1.jpg Previous Years-Entries - Gillette - The meaning of masculinity has never been of greater debate. (Copy) The meaning of masculinity has never been of greater debate. Today’s men are not one-dimensional creatures. They balance strength with vulnerability, and are smart enough to know they can’t have one without the other. We want to celebrate those men that embrace their duality, knowing that with vulnerability comes growth. Because the toughest men aren’t those who show strength in front of others. They’re those who win battles we know nothing about. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1576533324227-B8PI5DP2VL6M4KFJQDX4/GilletteAPDO_2.jpg Previous Years-Entries - Gillette - And as leaders of the next generation of men emerge, they work to show how the definition of a man has changed. (Copy) And as leaders of the next generation of men emerge, they work to show how the definition of a man has changed. Two-time Super Bowl champion and NFL Walter Payton Man of the Year, Chris Long has overcome the fear and the doubt surrounding both his legendary work on the field and his humanitarian efforts across the globe. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1576533472366-8ZGU3LETZSF28WJ17FYV/GilletteAPDO_3.jpg Previous Years-Entries - Gillette - Every hero sweats. Some never show it. (Copy) Every hero sweats. Some never show it. This powerful perspective raises the bar at the intersection of his foundation’s mission to serve others in an effort to increase awareness and support for underserved youth in the classroom and Gillette Clear Gel’s 48-hour protection from wetness and odor during these impactful moments that make every day matter. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1576533593838-O4377V9BM8WUN9P98XDR/GilletteAPDO_4.jpg Previous Years-Entries - Gillette - Creating a video and print ad to show, not tell. (Copy) Creating a video and print ad to show, not tell. We partnered with Chris Long from the Philadelphia Eagles to show the world what the best a man can be, really looks like. Using his platform, both on and off the field, Chris gave us the perfect balance of masculinity and vulnerability, while providing a unique role for the product throughout. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1576534135704-SGCQERLTEWEHJTF8AE0L/GilletteAPDO_5.jpg Previous Years-Entries - Gillette - What are the results? (Copy) What are the results? Since launching the Gillette APDO work, where we show how the best men can be actually looks like, in the context of such a divisive world, Gillette has become the number 1 selling antiperspirant in the US based on retail dollars. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1576535212244-MHVU21T547FS72ZT4SFS/GilletteAPDO_6.jpg Previous Years-Entries - Gillette https://www.submittingourbest.work/previous-yearsentries/volvocars-marqueebrands-zaebw monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/9385d725-bc3b-47d8-ba59-a71bcb193512/DMAT-Header.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e79496c4-8d31-43fb-8e2d-6c9b2e69b9ed/Volvo-Case-Study-break-1.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/0c06b63d-fa1d-411e-b65f-03d229d859eb/Volvo-Case-Study-break-1.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/6797052a-75a7-4fe3-af6b-687bf0c0f5ad/kelly-sikkema-V106bb1a9BY-unsplash.jpg Previous Years-Entries - Volvo Cars - Marquee Brands - Safety for their family. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/b9cf2932-74cc-4d43-a65e-a715dbac911c/Volvo-Case-Study-break-1.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/bb611b44-04fb-481f-9486-f532e3b9c37b/DMAT-Supp.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/7059fbfc-e45d-4131-8d78-bc6f4e708719/DMAT-Supp-2.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/20a4865d-0f47-4a2b-b917-7709ef8cce7f/DMAT-Supp-3.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/ae31771a-bb9d-4c1e-8381-0e95138f91c4/DMAT-Supp-4.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/3f2ad905-8f52-44f5-a4bf-e7759feb04a5/DMAT-Supp-5.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/fea75435-b1fe-480b-ae4d-ee8889a1b628/Volvo-Case-Study-break-1.png Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/7e53f732-3657-4d7f-983f-6440898cc8e6/unnamed4.jpeg Previous Years-Entries - Volvo Cars - Marquee Brands - Certified for the road ahead. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/6d89af04-d6cd-4aa0-86c1-1ddbe4a34dca/spread-banner-gray.jpg Previous Years-Entries - Volvo Cars - Marquee Brands - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/previous-yearsentries/timetotampax-8j5p3 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611672774064-IH83ZFKLK6IX1CIFIEHY/Tina_hero.gif Previous Years-Entries - Time To Tampax - “Using a Tampon Means You’re Not a Virgin…Right?” <br>Dispelling Period Myths with Tampax and Amy Schumer (Copy) “Using a Tampon Means You’re Not a Virgin…Right?” Dispelling Period Myths with Tampax and Amy Schumer Nearly 1 in 10 adults think that a tampon can take a woman’s virginity. 77% believe that a tampon can get lost inside a woman’s body. And 41% of women aren’t 100% confident that they know how to insert a tampon. When Tampax uncovered these astonishing period myths, they knew that they needed to dispel them. But how? With vagina jokes. Lots of them. Jokes that women would actually laugh along with, and learn from, delivered by a celebrity they love: Amy Schumer. Amy’s truth-uncovering comedy easily translated into long-form TV and web video content, but the brand struggled to condense her most shareable bits into a short-form digital campaign. That’s where we came in. We developed a set of platform-native social videos that teased the long-form content at just the right level: with shareable soundbites that make you want to click and view more. Each social video was created to disrupt newsfeed scrolling and capture attention with poppy visuals and relatable but edgy humor—whether sound was on or off. Amy’s quippy, honest one-liners became rallying cries to own your period and get the right period products on your side, dispelling tampon myths and elevating Tampax as a brand unafraid to get real. From attention-grabbing GIFs to hilarious quotes to head-scratching prompts, our social assets drew people into the “Time to Tampax” campaign—and the results prove it. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611957574352-ARE0SPNPNXYFBIJWDZI0/Tina_stats+copy.jpg Previous Years-Entries - Time To Tampax https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611860616525-K3IWKYGMJGT10FGDMSFU/footer.jpg Previous Years-Entries - Time To Tampax https://www.submittingourbest.work/previous-yearsentries/volvo-electric-miles-email-7tlc4 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/2618da33-0aa1-432f-a539-728bef99a19a/Addys-header_App.png Previous Years-Entries - Volvo Electric Miles - Email - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/17c87741-7efd-47ed-9259-00e9ff6a651f/Header-1.png Previous Years-Entries - 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Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/ac2e4fa5-fd43-495f-a59c-cf49f5523784/Volvo-Case-Study-2.gif Previous Years-Entries - Volvo Safety Experience - During an Accident. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/b9cf2932-74cc-4d43-a65e-a715dbac911c/Volvo-Case-Study-break-1.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/689bb679-bcd4-410f-8653-917893616967/Volvo-Case-Study-stanchion-1.jpg Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/7bc114b8-e67b-49ef-9202-9827b8f35075/Volvo-Case-Study-support-2.jpg Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/c377ee92-ce21-4ff1-8221-db41f4694fe7/Volvo-Case-Study-support-1.jpg Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/12c6122a-8542-41f4-a3bc-244a4c646422/Volvo-Case-Study-break-1.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/2b838285-24d1-410b-9a7e-5dd37a228e62/bend_lights.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/e37dca1e-f6c7-4446-83fe-579b03fa56bd/Volvo-Case-Study-break-2.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/4851697b-c905-4309-967c-3d761395b81c/pedestrian_detect.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/c8ff623d-c9ad-49a2-aa6f-9ceb21cc8b74/Volvo-Case-Study-break-2.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/33eb0e50-d9d9-470f-b8ba-7adc22fb39f9/safety_cage.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/c8ff623d-c9ad-49a2-aa6f-9ceb21cc8b74/Volvo-Case-Study-break-2.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/6b81d917-39b8-4e0a-8fec-699b9435e72a/seatbelt.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/c8ff623d-c9ad-49a2-aa6f-9ceb21cc8b74/Volvo-Case-Study-break-2.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/eaa6a9bb-adfe-4202-889e-33521f95a41f/auto_braking.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/6bf32aa8-86f7-4019-aa33-81b5551e1d0b/Volvo-Case-Study-Experience-1.jpg Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/12c6122a-8542-41f4-a3bc-244a4c646422/Volvo-Case-Study-break-1.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/43bbe690-a413-45d9-ab6c-589f889cbdd3/time-animation-1-1.gif Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/ef5701bb-b033-4662-9d70-36c4bd41920f/percent-animation-1-1.gif Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/12c6122a-8542-41f4-a3bc-244a4c646422/Volvo-Case-Study-break-1.png Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/6d89af04-d6cd-4aa0-86c1-1ddbe4a34dca/spread-banner-gray.jpg Previous Years-Entries - Volvo Safety Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/previous-yearsentries/cag-slim-jim-ecomm-ehrb5 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611722161716-1SXC10IQUO0TNIHWVVE6/SlimJimIntro.png Previous Years-Entries - CAG Slim Jim eComm https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611866032084-3ZQ7AD9BE87NXHH9Z46P/SlimJimComparison.png Previous Years-Entries - CAG Slim Jim eComm https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611866591360-O7SS9PXBA6HISNN67H98/SlimJimFlavor.png Previous Years-Entries - CAG Slim Jim eComm https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611802840836-LDM25OFRF7NOPBPHE4RT/SlimJimMessaging.jpg Previous Years-Entries - CAG Slim Jim eComm https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611866560741-9E5DOY1N1WSAUHVE48TO/SlimJimEnd.png Previous Years-Entries - CAG Slim Jim eComm https://www.submittingourbest.work/previous-yearsentries/cag-ecomm-recipe-cards-442wp monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611865190218-PQOCAP67SU3FCHOV6694/RecipeCardIntro.jpg Previous Years-Entries - CAG eComm Recipe Cards https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611615321158-JZEEHP70H19WVQWPG3RP/Recipeimages_0001_CardinContext.png Previous Years-Entries - CAG eComm Recipe Cards https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611617490308-SSWLJGGRKMG21LW13Q8K/RecipeBrandStores.jpg Previous Years-Entries - CAG eComm Recipe Cards https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1611617112790-75TLQIIJGWJJY1A1LF0B/Recipeimages_0000_CardHeadline.png Previous Years-Entries - CAG eComm Recipe Cards https://www.submittingourbest.work/previous-yearsentries/bacardi-halloween-tequila-je86c monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/53c340e4-8736-43cd-afed-ccd9eeaa675c/Intro.jpg Previous Years-Entries - Bacardi Halloween Tequila - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/fc3e6a54-6739-45b5-b782-6863f93b51c8/Results+copy+2.jpg Previous Years-Entries - Bacardi Halloween Tequila - Make it stand out Results provided by Drizly for the week of the Halloween Takeover. Promotion results and sustained impact feature data specific to Tequila Cazadores. Patrón Tequila saw similar uplifts. https://www.submittingourbest.work/previous-yearsentries/unstopables-360-eshbp monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481046099734-NGQ68MNDI1XFDNVKTS16/Unstopables_Website_1.jpg Previous Years-Entries - Unstopables 360 - Unstopables takes you on a 360-degree imaginary tour while overloading the senses, in the freshest ad ever smelled. (Copy) Unstopables takes you on a 360-degree imaginary tour while overloading the senses, in the freshest ad ever smelled. How do you communicate not just scent, but long-lasting scent, through video? There’s no scratch-n-sniff option on YouTube and no spritz of smell coming from Alexa...yet. Lacking options in the olfactory department, we recruited an expert in conveying an array of emotions. Follow us as we take you through the imaginary world of Unstopables freshness, starring Tituss Burgess. (For the best experience, we recommend viewing the 360-video on your mobile device.) https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481047048386-TATIQ2SSERPDVR072CU8/Unstopables_Website_4.jpg Previous Years-Entries - Unstopables 360 - Scentspiration brought to life outside the film (Copy) Scentspiration brought to life outside the film To promote this scent-inspired journey, we created scratch-n-sniff cardboard goggles for influencer and customer teams to experience the long-lasting freshness and fragrance of the In-Wash Scent Booster product. The custom cardboard helped to view, and smell, the video in a way that is native to the 360-degree environment, while also involving the viewer's nose to help complement the film. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481046878580-72MJXPTU59U33ZSW5IZG/Unstopables_Website_5.jpg Previous Years-Entries - Unstopables 360 - But we didn't stop there... (Copy) But we didn't stop there... A series of short cinemagraphs, films, and static images were also created to help consumers experience our product in a way never seen, or smelled, before. Leveraging platforms such as Facebook and YouTube, we created unique and memorable content that was designed specifically to scale across devices and regions with our unique message. In short, we created our own brand of scentspirational experiences—from on-screen to off. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481902618504-3WP98ZEC5QOKWIMVWJWN/Unstopables_Stats2.jpg Previous Years-Entries - Unstopables 360 - The most popular 360 video you can almost smell (Copy) The most popular 360 video you can almost smell The ad reached 950k people so far on Facebook, driving 110k (>3 second) views, or a 11.5% view-through rate. On YouTube, the 360 video experience saw 124k (>30 second) views to date – all TrueView ads, with an average view duration of 1:19 (or 60% of the video length). At 19%, the (30 second) view-through rate stands at benchmark for TrueView ads. The engagement is great, with a 1/1000 share rate (about 6x the average).   https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1481046173510-Y1RAVRYKCPCZLKW89JKC/Unstopables_Website_2.jpg Previous Years-Entries - Unstopables 360 https://www.submittingourbest.work/2026-addys-index daily 0.75 2026-10-14 https://www.submittingourbest.work/2026-addys-index/practice-panther-n3zrf monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/d4c98ece-70c6-4e03-bcf2-dea7afb786a9/Copy+of+1200x300-PracticePanther_Horizontal_LightBG-blue.png 2026 Addy's Index - Practice Panther - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/2026-addys-index/mojo-website-7bdb5 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/def47679-ec4b-4b0a-9003-9d1d3b97a39c/website.jpg 2026 Addy's Index - Mojo Website - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/48fe0de6-b918-46ef-a323-ff01d21b4233/mobile-V2.jpg 2026 Addy's Index - Mojo Website - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1768598398730-5EX4SFPGNOE6T6IBUJ0J/image21.jpeg-2.webp 2026 Addy's Index - Mojo Website https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1768598405965-1YIJ7R4ZNQXIH3SPZ4TK/image20.jpeg-2.webp 2026 Addy's Index - Mojo Website https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1768598408537-IQH4DHEMRCY3UBI6GTEW/image22.jpeg.webp 2026 Addy's Index - Mojo Website https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/1768598410784-XF6F9L334TG1HDA08C3A/image23.jpeg-2.webp 2026 Addy's Index - Mojo Website https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/660ae0fa-b13e-4710-8429-4b384903ec52/how-to-use.jpg 2026 Addy's Index - Mojo Website - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/8fc5cca3-6703-4f8f-99a0-44ef30a129b4/where+to+find.png 2026 Addy's Index - Mojo Website - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/6d153f66-ec56-4760-aa10-71a097a5e4c1/addy_mojo_website.jpg 2026 Addy's Index - Mojo Website - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/2026-addys-index/mojo-social-media-axke6 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/81165f02-5a8e-47f0-b7ff-cfae8a089af2/social_header.png 2026 Addy's Index - Mojo Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/bd889e6a-bcf1-4599-9148-0fb006daa99d/Mojo_Product_waves_footer.jpg 2026 Addy's Index - Mojo Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/2026-addys-index/mojo-commercial-campaign-cezzz monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/7af4209d-1292-4d96-8aa6-9c7ca536bda7/commercial_header.png 2026 Addy's Index - Mojo Commercial Campaign https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/745ff792-1194-439b-a4a1-255d13bd11e4/Mojo_Product_waves_footer.jpg.webp 2026 Addy's Index - Mojo Commercial Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.submittingourbest.work/2026-addys-index/mojo-campaign-5t2n2 monthly 0.5 2026-10-14 https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/318af0e6-9f22-4af9-a8e4-45f18f74684d/energy-text-v2.jpg 2026 Addy's Index - Mojo Integrated Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/7060cc57-d558-4e6e-85b7-9d752af046b1/laptop.png 2026 Addy's Index - Mojo Integrated Campaign - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/582e12cce4fcb53e80d4ec6b/71ace89b-5cca-49c7-a0cc-563b03315264/mobile-V2.jpg 2026 Addy's Index - 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